SEO stands for search engine optimization. This is the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine. This can be done by effectively using keywords in different areas of a webpage: the title tag, headers, URL, page content, image names and alt text. Utilizing social sharing links and garnering external inbound links is extremely important as well. There are a number of other factors that help optimize a webpage, but these are some of the major ones.
Search Engine Optimization (SEO)
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This week when someone mentions caffeine they’re not talking about the amount of coffee they’ve had today. Google’s Matt Cutts has been keeping us abreast of the latest Google update. Caffeine, which went live with one data center this week, is an overhaul of the infrastructure. The rollout is only one center until after the holidays so webmasters won’t pull out the pitch forks. This is a major update to the background workings of Google search. The aim is to index more sites faster while aff…
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UPDATE: This blog post has been updated from its original content for timeliness and relevance. Microsoft launched its search engine on June 3, 2009. Bing is touted as a decision engine rather than a search engine. Microsoft developers claim that Bing is a whole new experience, with more organization and better features than the competition. Will this consolidation have an affect on Google and Yahoo? How Many People Use Bing.com Compared to Other Search Engines? Search engine market share meas…
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In our 8 1/2 years experience in programming websites we found a lot of times search engines and directories do in fact search for the content within the alt tag of the image. Why you may ask? Not only is it a great alternative for the user if the image does not display on the page, but also for our impaired users, more specifically, our web user who cannot see. Search engines and search directories like to reward us web developers who keep everyone in mind. For more information on how to im…