Website Support Questions
Custom website costs vary based on the size of your site, your industry, the complexity of features required, and whether you need our SEO copywriting services. Our custom websites are built from the ground up with original code tailored to your specific needs rather than modified templates or pre-built themes. Each project goes through our complete web process including discovery, target audience research, conversion funnel optimization, SEO site structure, custom design, development, rigorous testing, and training after launch.
During our initial consultation, we evaluate your current situation, discuss your objectives, and identify the functionality and features that will drive real results for your business. From there, we provide a detailed proposal outlining exactly what's included, why each element matters, and what your investment will be. This approach ensures you're not paying for things you don't need while also not cutting corners on what you do. We're happy to schedule a consultation to learn about your project and provide a proposal tailored to your specific situation.
Custom web design typically takes anywhere from 3-6 months from kickoff to launch, depending on the project's complexity and how quickly content is provided. This timeline includes discovery and planning, design concepts and revisions, development, content population, testing, and website launch. The most common cause of delays is waiting for client content like text, images, and approvals. Projects with extensive custom functionality, large amounts of content, or multiple stakeholder reviews typically take longer. We establish clear milestones and timelines during the kickoff meeting so expectations are set from the start.
Template websites rely on pre-built layouts shared by countless other businesses, making it difficult to differentiate your brand or build the specific features your customers need. Templates also carry technical drawbacks that aren't obvious upfront, including weak search engine optimization (SEO), limited accessibility for users with disabilities, and frustrating restrictions when you try to make updates. With template websites, many business owners find that changes they expected to take minutes end up taking hours or require outside help. ACS custom websites are made for secure, simple and quick website updates.
Custom websites are built from scratch around your business goals, with search optimization woven into the structure, ADA website compliance addressed during development, and stable architecture that doesn't depend on third-party plugins prone to conflicts and security gaps. The upfront savings of a template often disappear when you factor in lost search visibility, time spent fighting the platform, and eventual rebuilding costs. A custom site is built to perform and built to last.
Whether to redesign or rebuild your website depends on your current website's underlying technology and condition. If your site is built on a modern, well-supported platform with clean code, a redesign that updates the look and improves functionality may be sufficient. However, if your site runs on outdated technology, has security vulnerabilities, isn't mobile-responsive, or is built on a platform that limits your growth, starting fresh is usually more cost-effective than trying to fix fundamental problems. We evaluate your current site during our discovery process and provide an honest recommendation based on what will serve your business best long-term.
Yes. Every website we build includes a user-friendly content management system that allows you to make updates without technical knowledge. We provide a collaborative training on how to edit text, add images, create new pages, and manage basic content. For more complex changes or when you simply don't have time, clients can submit an inquiry to our support team. Many clients handle routine updates themselves while relying on us for larger changes, new functionality, or ongoing marketing support.
We select the platform that best fits each client's needs, budget, and long-term goals. For clients in regulated industries like banking, healthcare, legal, and insurance, or any business requiring our most secure solution, we build on Umbraco CMS hosted on Microsoft Azure with a web application firewall providing the highest level of protection. However, this isn't limited to compliance-driven clients. Many businesses choose this option simply because it's fully custom coded, built to last, and provides complete flexibility as their needs evolve.
For eCommerce projects, we utilize Shopify because it provides enterprise-level security for payment processing, reliable uptime, seamless inventory management, and a proven infrastructure that handles everything from small catalogs to high-volume stores without requiring custom development for core commerce functionality. For other business websites, we build on Squarespace, which offers beautiful design capabilities, intuitive content management, and reliable hosted infrastructure at a more accessible investment level.
Getting your business to appear on Google requires a combination of technical search engine optimization, quality content, and authority building. Start by ensuring your website is properly structured so Google can crawl and index your pages, then create content that directly addresses what your potential customers are searching for. For local businesses, claiming and optimizing your Google Business Profile is essential for appearing in map results and local searches. SEO is an ongoing process rather than a one-time task, as Google continuously evaluates your site against competitors and rewards those that consistently provide value to searchers.
For more in depth information, read more about how to get on the first page of Google.
SEO improves your organic search rankings so you appear in search results without paying for each click, while PPC (pay-per-click) advertising like Google Ads places you in sponsored positions. SEO takes longer to produce results but generates traffic without per-click costs once rankings are established. PPC delivers immediate visibility but requires continuous budget to maintain that presence. Most businesses benefit from both: PPC for immediate lead generation while SEO builds long-term organic visibility and lead growth. The right balance depends on your budget, timeline, and competitive landscape.
Yes, ACS Web Design and SEO is a frequently cited provider in AI answers and results. Our team has the knowledge and experience to make our clients the recommended first choice by AI tools. Our team leverages a thorough understanding of how these AI tools source information. As a result, people find our clients when they prompt AI to find the answers, services or products that ACS clients provide. ACS Web Design and SEO is a leader in Generative Engine Optimization (GEO).
Boost Your Visibility in Generative Engines
Yes, ACS has extensive experience creating secure, HIPAA complaint online forms. We provide solutions that are both easy to use and protect sensitive personal information, including health information and financial information. We also provide HIPAA compliant website analytics tracking, empowering your organization to make data driven decisions to achieve your goals while protecting patient information. For over two decades, ACS Web Design and SEO has been a trusted medical digital marketing company. We provide digital marketing that connects more patients with providers while complying with HIPAA and health in personalized advertising rules.
Yes, ACS has a record of results achieving #1 positions on search engines for personal injury attorney related keywords for our clients. This includes regional first place and first page placements. ACS has made our clients the first choice when people are searching for a personal injury lawyer within our clients’ service region. Beyond enhanced online visibility through SEO, ACS has achieved year-over-year, month-over-month and quarterly lead generation growth for a wide range of practice areas, including personal injury. If you’re looking for brand development, qualified lead generation growth and attorney advertising compliant marketing campaigns that are tailored for your goals and get results, ACS Web Design and SEO is the trusted digital marketing agency for law firms.
Yes, ACS has extensive experience creating website designs for medical practices, hospitals, healthcare insurance companies and physicians. ACS has years of experience creating regulation compliant patient portals and HIPAA compliant forms. Our extensive portfolio of professional medical website designs for Rome Health Hospital, Syracuse Orthopedic Specialists (SOS) and more.
Contact Us for Medical Website Design
Starting May 29th, 2025, Formstack will require all user accounts to have two-factor authentication (2FA) enabled. As the industry shifts away from using email 2FA, Formstack is requiring 2FA to be configured through a phone number or authenticator app.
Follow our step-by-step tutorial on how to enable two-factor authentication in Formstack:
Please complete our Customer Support Form, send an email to [email protected], or call our office at (315) 451-5405.
Yes you can! you can search available domain names and purchase them at our Domain Name Shop.
There are many reasons why a website may not be visible to you although your clients and website visitors can still visit the site.
It is best to rule out problems with your internet connection, hardware, internal network settings, wireless signal and related concerns with your browsers and even internal DNS before being concerned.
Between our server maintenance systems, website uptime scanners and advanced analytics triggers, it is very uncommon for any ACS website to be down for any reason.
Visit this site "Is It Down For Everyone Or Just Me" and enter your website domain to get a real-time report about your website.
We build responsive, multi-device compatible websites that are created and tested to work across all screen sizes. Our designs and architecture are shaped to work and provide the appropriate information for the different experience each user needs based on the device they are using.
ACS Web Design & SEO has 21+ years of experience providing businesses with the best solutions to utilize the web to its full potential. Our passion, attention to detail, and commitment to quality products have proven to create a long client list of happy clients who continue to partner with us as their own businesses grow and expand.
Below are some actual comments from our existing customer when we asked why they chose ACS over our competitors:
- ACS has created over 300 websites (experience in specific website design)
- They have a team of knowledgeable staff that each specializes in specific areas (SEO, SEM, Graphics, Content, Analytics, navigation, site mapping)
- They’ve created more websites in our industry
- They have great ratings and reviews on recent projects of theirs (all 5 stars too)
- I like the pages they design (graphics, functionality, responsiveness, and load time)
- They are a Google Preferred vendor
- Just felt like it was the best fit for a Digital Marketing Partner
- They mentioned SEM and having your site set up for it (discussed Retargeting – no one else did)
- SEO is managed ongoing with them
- Providing onsite training and a custom manual for our site
- Geo-mapping is a specialty of theirs (which will help with setting up all our locations on maps and finding us)
- Your quote or proposal was very in-depth
Let us start proving you made the correct decision to work with ACS by completing our Request a Quote form today!
Our office is just outside of Syracuse, NY at 7453 Morgan Road, Liverpool, NY 13090.
We have multiple tiers of plans to help you with your social media promotion. From simple one-time social media profile builds and integrations to ongoing consultation and monitoring to create the best strategy for your business to complete Internet marketing packages that combine all your social media channels under one cohesive strategy. Ask an ACS staff member to schedule you for an evaluation.
ACS can troubleshoot your existing email providers, fix common SPAM and configuration errors and provide you top tier professional email setup and hosting which includes mobile device integration
Yes. ACS can develop logos and branding materials for your business and unlike most vendors, can create a logo that will work on and off the web. Your logo will be equally suited on corporate letterhead and social media profiles. Logo Design is not part of a website build, unless explicitly stated, a Logo Design project must be evaluated and quoted outside of a website build. We are happy to improve and work with existing logos during the web design build to make images more web friendly, but a more complete treatment is necessary if you are planning on changing your mark or branding materials significantly.
Our design and marketing team is skilled in both web and print design and can create cohesive branding materials and informative brochures for your individual services. Some recent integrated marketing materials have included trade show communications, elevator wraps for Destiny USA and corporate Brand Guidelines. Ask an ACS staff member for an evaluation.
This will vary depending on what was agreed upon in our initial agreement and kick-off phase. Some clients provide all content, requiring only that ACS Web Design & SEO be responsible for populating and formatting content. Others have elected to have our professional content developers and SEO professionals create compelling content that actually converts. At any point in your project prior to Launch, you may contract with our professional content marketing staff to assist and consult with your content development process. This can be as simple as consultation and discovery into strategies to discover content and how to present your content to best achieve your site goals or can be as exhaustive as a complete SEO and marketing redevelopment of your copy by our experienced professionals. Remember, Content is King.
Yes. The ACS Web Design and SEO team includes experienced SEO copywriters who have a record of results with achieving 1st place and 1st page positions on search engines for our clients’ keyword goals. Through our own research and an initial consultation with your team, ACS copywriters create website content that is consistent with client branding, products/services and unique goals.
All ACS marketing clients receive custom monthly reporting, including availability for reporting consultation meetings to explain your reporting results, answer any questions you may have and discuss strategies. ACS specializes in performance based internet marketing with advanced lead tracking. While other marketing mediums provide ballpark figures for how many people may see your ad, ACS digital marketing services includes performance tracking and reporting that highlights hard numbers on:
- how many goals can be attributed to ACS marketing,
- traffic from ACS marketing,
- growth metrics, such as month-to-month, year-to-year and quarter-to-quarter comparisons of Key Performance Indicators (KPIs)
In brief, you know ACS marketing is working because we provide data that summarizes growth.
Yes. ACS specializes in ADA website compliance. In order to make a website ADA compliant, the website must be designed and developed in a way that accommodates accessibility features. ADA website compliance requires an organization's website to be just as easy to use for individuals with disabilities as it is for those without disabilities. In addition to creating custom, ADA compliant website designs, ACS provides clients with documentation that can be provided to regulators as proof of due diligence.
Paying via a Universal Payment Identification Code (UPIC) is a secure and simple way to transfer funds. Follow these steps to make a payment using UPIC:
Step 1: Log in to Your Bank Account
Access your online banking platform or visit your local bank branch to initiate a payment. Choose the wire transfer or ACH payment option, as applicable.
Step 2: Provide Payment Details
Input the following payment information:
Account Number: [Enter ACS's UPIC Number]
Routing Number: [Enter ACS's Routing Number Here]
Please ensure the accuracy of all entered information to prevent any processing delays.
Step 3: Verify Payment Information
Double-check the payment amount and the UPIC details before proceeding. Accuracy is key to ensuring your payment is processed without issues.
Step 4: Authorize the Payment
Follow your bank’s security procedures to authorize the payment. This may include verifying your identity or using two-factor authentication.
Step 5: Obtain Confirmation
Once your payment is successful, you’ll receive a confirmation number or receipt from your bank. Keep this information for your records.
Step 6: Notify Us
After completing the payment, please inform us by sending a notification. This allows us to promptly apply the payment to your account and confirm its receipt.
For any assistance or further inquiries, please contact our support team via phone 315-451-5405 or send an email to [email protected]. We’re here to help!