ACS Web Design & SEO received a literal seal of approval from one of the biggest companies in the world on Wednesday—Google.
Google Partners recognizes online marketing companies that Google trusts. “The badge recognizes companies that excel with Google's products. Their businesses are healthy, their customers are happy, and they use Google best practices,” according to a Google Partners summary.
Google Partners stay current on Google’s newest tools and products, working directly with Google, and in exchange must pass Google certification exams every 12 months.
Google Partners empowers ACS by supplying tools to better ACS Web Design & SEO services, including Google marketing materials, which increases ACS’ capacity building with clients.
ACS, SEO Syracuse, Sponsors Google Partners Event
ACS Web Design & SEO Owner, John Wilson said that Google Partners have been a “very useful resource" to ACS and its clients.
Google Partners representatives "visited" ACS Web Design & SEO headquarters in Liverpool, NY. The Google Partners visit included a meeting with ACS employees, and ACS clients, such as small and medium-sized businesses. The meeting was via Google Hangout, and catered by Starbucks.
Google Partners Adwords Evangelist Fred Vallaeys and VP of Global Small Business Marketing Arjan Dijk participated in the Google Hangout meeting.
ACS Web Design & SEO's, Digital Marketing Analyst, Joshua Gallagher, said Arjan had very good, specific advice for small businesses to compete with national companies. Arjan used the example of a small bed and breakfast to make his point.
“They knew they couldn’t compete at a purely price level. But what they did know was that they had a delicious breakfast. So your advertising could focus with ‘our hotel will give you a free, delicious breakfast,"
Joshua said.
"And you could actually tell that really gravitated with people in the room. They took some time to take some notes. It's an important reminder to always remember how it is that you differentiate yourself from your competition and be sure to communicate that to all that will listen”
Google has been pursuing it's Agency support programs aggressively—with excellent support and improvements to it's Agency infrastructure. ACS Web Design & SEO is an extension of that excellence, with a 14 year record of enabling clients to use the web to its full potential.