Social Media Marketing

Social Media sites each have their own challenges. Social media users have different expectations and requirements from each network.

Your social marketing strategies should not be one-size-fits-all.

Our team will work with you to create a social media marketing strategy for the appropriate networks that appeal to audiences of each social networking service and your target markets. Our plans are flexible enough to allow for all levels of involvement from your business.

  • facebook update

    New Facebook Groups

    Facebook has launched new groups with new functionality. The roll-out took a little while, as I heard about this new feature a few weeks ago but didn't get it until recently. The basic concept is to limit what you share by who you share it with. Instead of writing a program, Facebook decided to give the control to the users. This is a new feature and I'm sure many of us will have suggestions on how to improve and best use it. This is a great roll-out, but we all still need to be mindful of our…

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  • new privacy settings for facebook

    Facebook Privacy Settings

    Facebook recently released yet another privacy update and Mark Zuckerberg has gone on record saying that the default settings will not be changed. I was sent an interesting blog about how to use Facebook in business; so I thought this would be a good time to go over how to update you privacy settings.…

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  • facebook high alert

    Facebook Security

    Facebook issued a security warning today about a fake email. Not everyone on Facebook is set to receive warnings, so I wanted to share the love. The message from Facebook reads: There's another spoofed email going around that claims to be from Facebook and asks you to open an attachment to receive a new password. This email is fake. Delete it from your inbox, and warn your friends. Remember that Facebook will never send you a new password in an attachment. For more information on how to stay sa…

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  • facebook is giving you the news

    Facebook Is Giving You the News

    Facebook continues to offer new features and tweak the current ones and with the recent year in review studies showing Facebook and Twitter users growing in both the PC and Mobile market, they must be doing something right.  The studies show that most users utilize Twitter for news, and Facebook has hopped on board. This week Facebook introduced a new navigation design as well as a new way to gather news. Facebook is happy to be the news aggregator for any and all of its users, and doesn't suff…

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  • school children and social media

    Central New York Students Punished for Facebook Page

    Students of Central New York Middle School were punished this week for a Facebook page about one of their teachers.  The Superintendent of the School system suspended one student and issued detentions to about thirty others.  One parent is on the record saying that he disagrees with the way the school handled the situation and will not let his child serve her detentions.  He feels the school over stepped its bounds and the matter should have been brought to parents' attention.  The Superintenden…

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