Choosing where to live is a complicated decision. That decision gets even more complicated for student housing, where class commutes and the proximity to student activities is an important deciding factor.
University Area Apartments wanted to make the apartment finding process easier for students looking for off campus housing. University Area Apartments manages multiple properties that are located at different areas across Syracuse, NY. But their previous website made it difficult for students to compare their options, especially with this younger demographic preferring to get online through iPhones and other mobile devices.
The previous University Area Apartments website featured a dated design that made it hard to compare one property to the next. On the administrative side, the previous University Area Apartments website was difficult to update, which created opportunities for inquiries about properties that were no longer available.
University Area Apartments partnered with ACS Web Design & SEO for their new student apartments website design. The result is a new apartment web design that resolves the shortcomings of the previous University Area Apartments website, while exceeding our client's expectations.
Apartment Web Design Made for A Student Audience
University Area Apartments manages multiple properties that are close to a major university. The new University Area Apartments website design is made with their unique student audience in mind. Property images are shown in a mobile-friendly display similar to how Pinterest displays images.
Pew research shows that 96% of undergraduate students and 99% of graduate students own a cell phone. Pearson Education data also shows that 86% of college students regularly use a smartphone. Reflecting this reality, the new University Area Apartments website design is made to look and work flawlessly on all devices, including smartphones. Beyond being user-friendly, University Area Apartments
The new apartment website design for University Area Apartments also features location information that's important and easily accessible for students. Students can browse apartment properties by location, and map a location to their personal points of interest, such as classrooms, local bars and restaurants.
Students can also filter property listings by number of bedrooms, making it easy to find apartments that are suitable for solo living or rooming with friends. This allows students to find an apartment in a location that suits their lifestyle.