We needed to increase the marketability of specific services with narrow target audiences for Koldin Law Center. They wanted to be able to market certain services independently then drive traffic to the site.
Our solution was to create separate landing pages to inform a potential client of specialized services. Each landing page was designed to create a focused presentation of an area of expertise or legal practice area. Once informed a visitor would be directed to the website to contact Koldin Law Center.
This would allow Koldin Law Center to drive traffic to these specialized pages and ensure a higher conversion from these targeted visitors.