Pediatric Website Design

Hear 2 Learn (2018)

Hear 2 Learn partnered with ACS Web Design and SEO for a new pediatric website design. Hear 2 Learn's pediatric website design project aimed to make their site more user friendly. Specifically, Hear 2 Learn wanted their new website to make it easier for their known audiences to find service information that's relevant to them. 

In addition to a more user-friendly experience, the new Hear 2 Learn website needed to maintain the colorful look and feel of Hear 2 Learn's previous website.

Hear 2 Learn's new pediatric website design fulfilled these project objectives. ACS Web Design and SEO delivered a solution that reflected Hear 2 Learn's known audience of parents and school administrators, while maintaining and improving upon Hear 2 Learn's colorful branding with a responsive website design. 

A User Friendly Experience for Sought After Information

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Hear 2 Learn offers a wide range of early intervention services, from pediatric audiology to special educators, physical therapy and more. Because of their extensive services, Hear 2 Learn partnered with ACS Web Design and SEO to make their website more user friendly for potential clients to find service information that makes sense for their child or student's unique needs. 

Hear 2 Learn's previous website featured an overwhelming amount of options, making it difficult for potentials to find what they were looking for. To improve upon this for the pediatric website redesign, ACS organized and presented information in a way that made it easy for Hear 2 Learn's known audiences to find relevant services.

Hear 2 Learn's primary audiences includes parents as well as school administrators whose children or students require early intervention services. To make it easy for these defined audiences to find information on services that make sense for them, Hear 2 Learn's pediatric website redesign included a section for Parents & Families, and a section for Preschool Services.

Hear 2 Learn's pediatric website redesign also features a simplified navigation. This makes it easier and quicker for potentials to find relevant service information. 

A Pediatric Website Design That Maintains Brand Identity

Hear 2 Learn's pediatric website redesign aimed to maintain the colorful look and feel of the previous website, while modernizing and improving upon the overall aesthetic. 

ACS Web Design and SEO delivered a solution that fulfilled these project objectives. The Hear 2 Learn pediatric website redesign features a colorful, lighthearted look. The pediatric website redesign includes branding that is consistent with Hear 2 Learn's existing brand identity, featuring a branded color scheme and typography that resembles a child's handwriting while maximizing legibility. 

Hear 2 Learn's pediatric website redesign also reflects the private practice's target audience, featuring images of happy children and children with disabilities. 

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Medical SEO Copywriting

Hear 2 Learn offers a wide range of early intervention services, as well as pediatric audiology care, specialized care for children with developmental disabilities and more. Because of this, Hear 2 Learn's pediatric website needed to include informational content for parents and school administrators. The website's content also needed to include service information that effectively details how Hear 2 Learn can help children achieve developmental goals. 

ACS Web Design and SEO's team of medical SEO copywriters created a significant portion of the website content for Hear 2 Learn's pediatric website redesign. Through diligent research, an understanding of Hear 2 Learn's services and our experience with medical SEO copywriting, our SEO copywriters created informative, medically accurate content for the Hear 2 Learn pediatric website redesign. 

Beyond describing services and being an informative resource for potentials, Hear 2 Learn's website content is also optimized to achieve high, valuable positions on search engines for relevant keywords. Through our SEO copywriters' extensive knowledge of Google's over 200 ranking factors, ACS Web Design and SEO created website content that is both informative and effective at generating new business. 

Our SEO copywriters have years of experience at creating medical SEO content that has achieved multiple #1 positions on Google for relevant keywords.

To discuss how our SEO copywriters can help get you more patients...

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Frequently Asked Questions (FAQ) Section

Regardless of the type of business, before any purchasing decision is made, customers, clients or patients will have questions. Often, a business will notice that many potentials share the same questions. This makes a Frequently Asked Questions (FAQ) section of a company's website very valuable. 

FAQs improve organizational efficiency and help convert potentials in to patrons. Rather than team members having to spend time answering the same questions for every new potential, an FAQ section can give potentials quick answers to questions that can inform their purchasing decision. 

Hear 2 Learn's pediatric website redesign features an FAQ section. Hear 2 Learn's FAQ section makes it easy for potentials to get answers to common questions. Hear 2 Learn's FAQ section is easy to use, concise and effective at converting potentials in to patients. 

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A Careers Section Made for Recruiting

pediatric website design careers section for hear 2 learn

An important objective for Hear 2 Learn's pediatric website redesign was an optimized Careers section for potential employees. A significant amount of Hear 2 Learn's website visitors are medical and educational professionals who are interested in Hear 2 Learn's career opportunities. Knowing this, ACS Web Design and SEO created a Careers section for Hear 2 Learn that's both informative for potential employees, and effective at attracting qualified candidates. 

Hear 2 Learn's pediatric website redesign includes a Careers section that allows job seekers to browse all open positions. The Careers section also directs potential employees to pages with full job descriptions. Hear 2 Learn's new website also makes it easy for potential employees to express interest in specific positions. 

Hear 2 Learn's Careers section is also made to be easily modified by authorized site administrators. Site administrators can securely and efficiently add, edit or remove job listings. 

To attract more qualified candidates with an optimized Careers section for your website...

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Responsive Website Design 

More than 60% of all online traffic now comes from mobile devices, such as phones and tablets. Considering this, organizations whose websites aren't made to look and work right on all devices are at a competitive disadvantage. 

If a website isn't made to look and work as intended on phones or tablets, this can cause businesses to lose potential customers, clients or patients. If someone arrives at a website that isn't made for all devices, they may have issues reading text that isn't made to fit appropriately on different screen sizes. Touch points can also be problematic if a website isn't made to look and work as intended on all devices. For example, websites that aren't made with a responsive website design may cause visitors to click one part of a page when they meant to click a different part. 

Websites that aren't made to look and work on all devices often provide a frustrating user experience.

This frustrating online experience isn't good for business. Especially online, potentials are quick to look elsewhere if it's difficult and time consuming for them to find what they're looking for. 

Hear 2 Learn's pediatric website, like all ACS created website designs, is made with a responsive website design. This means that the website is designed to look and function equally well on all devices, such as phones and tablets, as well as desktops and laptops. This ensures that Hear 2 Learn's website is easy to use and aesthetically inviting on both mobile devices as well as PCs. 

If your website isn't made to look and function equally well on all devices, you're likely losing business from potentials who otherwise could have been customers, clients or patients. 

To prevent lost leads by building your organization's website with a responsive website design...

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Secure, Efficient Website Updates With a Content Management System (CMS)

The pediatric website that ACS Web Design and SEO created for Hear 2 Learn is powered by The ACS Edge Content Management System (CMS). The ACS Edge CMS allows Hear 2 Learn site administrators to securely and efficiently make website updates.

With The ACS Edge CMS, authorized staff at Hear 2 Learn can securely and easily add, edit or remove content from their website. This includes quick and easy means for adding or removing text, images and videos. 

Website editing with The ACS Edge CMS also doesn't require any knowledge of coding languages. This makes it intuitive for Hear 2 Learn site administrators to update their website. 

The ACS Edge CMS is easy to use for people of almost any computer skill level. 

To make it easier, faster and more secure to update your website with The ACS Edge CMS...

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