New York Web Design

Land and Camps

While some purchasing decisions are easy, others are more personal. Personal purchasing decisions need to make the buying process an experience-- you can see yourself enjoying what's being sold and visualize how your life would be better off.

That experience, guiding potentials through the journey from interest to confirmed sale, is what ACS created for Land and Camps' New York web design.

Land and Camps, a company owned by Christmas and Associates, Inc., partnered with ACS Web Design and SEO to upgrade their website design. Land and Camps sells property, including land and cabins, in New York State. 

Many people dream of owning their own land, whether it's for a personal getaway, outdoor recreation or so many other reasons. Such a personal decision can make it hard for potential buyers to find the perfect land or cabin. The upgraded Land and Camps website makes this process easier, simplifying and streamlining ways for people to find property that's perfect for what they're looking for.

ACS improved the look and usability of the Land and Camps site. Our web designers, lead generation specialists and SEO professionals delivered a solution that maximizes the effectiveness of our client's site for generating leads. This includes an SEO site structure and SEO content crafted to improve positioning on search engines for relevant keywords.

Discover details on how we made it happen below.

Custom New York Web Design with Property Type Filters

For people looking to buy land, it's crucial that they get the right type of land for what they want to do. While some people are looking to hunt on their own property, others look for convenient fishing spots or waterfront views; some want an already built camp or cabin, others are looking for a large plot of land to develop and some just need to stick to a budget. 

The upgraded Land and Camps website makes it simple and convenient for potential land buyers to find the perfect match. Potential land buyers can use property type filters on the Land and Camps site to only look at properties that fit their needs.

When implemented properly, filters can effectively funnel potentials to purchasing decisions. ACS Web Design and SEO can create a custom website design for your company that's tailored toward your goals.

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new york web design image of property type filters for hunting land waterfront land large acreage camps and cabins land bargains and all ny land

New York Web Design with Location Filters

As with all forms of real estate, when it comes to purchasing decisions for land, location matters. Some people may want to buy land that's conveniently close by, while others may want to escape to a place that takes a few hours to get to. 

The Land and Camps website makes it easy for potential land buyers to find the right land in the right location. This includes location filters that allow people to only look at land in a certain area. 

Whether your website needs location based filters, location pages that make it convenient for potentials to get directions to an office or storefront or other custom features that guide purchasing decisions, ACS Web Design and SEO can bring your vision to life in a way that's conducive to achieving your goals.

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new york web design image of location filter options cortland county chenango county franklin county herkimer county hamilton county jefferson county and other counties listed

New York Web Design with Price Range Filters

new york web design image of price range filter with options for 10000 to 19999 20000 to 59900 60000 to 99000 100000 to 149900 150000 to 199900 200000 to 399900 and above 399900

Most people or organizations have a budget that they need to stick to when making purchases. For easy, efficient purchasing decisions, the Land and Camps website features price range filters so potential land buyers can only look at land that's within their budget.

Price range filters are a great way to ease purchasing decisions. Whether your site needs custom price range filters, or you need other custom features that guide potentials to informed purchasing decisions, ACS can make it happen.

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New York Web Design with Property Detail Pages

Before you buy anything, you need details about what you're thinking about buying. This is especially true for a major purchase like property. The Land and Camps website features property detail pages that highlight everything you would need to know to make an informed purchase or to get started by contacting and scheduling a tour. 

The property detail pages on Land and Camps include high quality photos of the individual property as well as important information. This includes where the property is located, the acreage of the property and how much the property costs. Land and Camps property detail pages also include helpful descriptions of the property, such as nearby attractions and desirable features. 

Land and Camps property detail pages are optimized for lead generation growth, including estimated payment terms and a simple, secure lead capture form.

For web pages that are optimized to make you among the first choices for potentials, including a structure that's made to maximize lead generation growth...

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new york web design image of property detail page including property name location acreage list price and property description

New York Web Design with Property Category Pages

When people are looking for a certain type of something, whether it's a type of product or a type of land, effective websites have content that speak to these specific needs. The Land and Camps website features property category pages, such as Hunting Land, Waterfront Land and more. 

These property category pages make it easy for potential land buyers to find land that's the right match for their vision. People who are looking for their own hunting land have an easy way to browse their options; people who want waterfront views on their property can also look at the Waterfront Land category.

Category pages can make purchasing decisions easier. For custom category pages for your website...

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new york web design image of property category page with seo description for hunting land for sale and list of properties

New York Web Design with Custom Landing Pages

When people are trying to buy something, they need to be able to envision themselves using the product or service. This is especially true for Land and Camps, as potential land buyers need to be able to see themselves doing the activities they want their own land for.

ACS created custom landing pages based on what land can be used for. These custom landing pages make it easy for people to find the right type of land for their interests. In addition to these property use landing pages being built to show up in search engines when people are searching for land by use type, property use landing pages can be great as part of related marketing campaigns. Through marketing that appeals to a specific audience, such as fishermen, Land and Camps can direct people from audience based marketing efforts to these landing pages that speak specifically to an audience's needs.

ACS can create custom, effective landing pages as part of your website design.

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new york web design image of custom landing pages for hiking land fishing land and snowmobiling land

New York Web Design with CRM Integration for Lead Capture Forms

ACS Web Design and SEO successfully integrated lead form submissions with Land and Camps' Customer Relationship Management (CRM) software. This ensures a seamless, efficient process for converting leads to sales. Land and Camps' authorized team members can easily review and respond to lead form submissions while enjoying the convenience of the same interface that they used to manage leads prior to the launch of their upgraded website. 

We are the trusted experts for CRM integration. Improve efficiency in your sales process with CRM integration from ACS Web Design and SEO.

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New York Web Design with Photo Gallery

It's always best to show rather than tell when you're trying to sell. This is especially true for Land and Camps, where people need to visualize all of the great activities they can do on their own land. Recognizing this, ACS Web Design and SEO integrated an attractive, user friendly photo gallery. 

The Land and Camps photo gallery features images of happy customers hunting, fishing and having family fun on their own land. This both helps potentials see themselves enjoying their own land as well as providing social proof that Land and Camps meets and exceeds expectations. 

When you want to add an attractive photo gallery to your website...

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new york web design photo gallery of hunting and fishing pictures

New York Web Design with an SEO Site Structure

The ACS team of SEO analysts, SEO copywriters, web designers and content specialists worked together to implement a Search Engine Optimization (SEO) site structure for the upgraded Land and Camps website. 

This SEO site structure integrates a keyword focused SEO strategy throughout the architecture of the website. This assists in improving Land and Camps' positioning on search engines for the keywords that their potential customers are searching for. 

Leveraging our team's knowledge of Google's 200+ ranking factors, ACS built the Land and Camps website for online lead generation growth and online visibility.

 

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New York Web Design with SEO Migration

Prior to the launch of the Land and Camps upgraded website by ACS, our client earned high, valuable positions on search engines for relevant keywords. 

Our SEO analysts, web developers and content specialists worked together to ensure a proper SEO migration, maintaining and building upon Land and Camps' strong positioning on search engines.

Failing to account for a proper SEO migration can quickly turn excitement to frustration when it comes to a launching a new website design. Many other web design companies fail to implement a proper SEO migration. Without a proper SEO migration, an organization's online visibility can be negatively impacted, resulting in major losses in terms of opportunities and online leads. 

For a proper SEO migration for your website redesign, and to get the best web design and SEO team on your side...

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New York Web Design Built with a Responsive Web Design

Over 60% of all online activity now comes from mobile devices, including phones and tablets. Additionally, over 70% of Google searches now come from mobile devices, and Google is more likely to show websites that are designed to look and function properly on mobile devices when someone is searching on a mobile device. Put simply, if your website isn't made with a responsive website design, you're at a competitive disadvantage.

Recognizing that organizations need to adapt to customer expectations and experiences, the Land and Camps website (like all ACS web designs) is made with a custom, responsive website design. This means that the site is designed to look and work equally well on all devices, including mobile devices like phones and tablets as well as desktop and laptop computers.

If your website isn't made with a responsive website design, you're likely losing opportunities from otherwise interested potentials. Interacting with a website that isn't made with a responsive website design can make for a difficult, frustrating and confusing experience. As your website is often someone's first impression of your organization, a frustrating experience more often than not will drive someone to take their business elsewhere. 

For a custom, responsive website design...

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new york web design land and camps image of website on desktop laptop tablet and phone full width

Secure, Simple Website Updates with The ACS Edge Content Management System (CMS)

The Land and Camps website design is powered by The ACS Edge Content Management System (CMS). With the ACS Edge CMS, authorized site administrators can securely and easily make website updates all without having to know computer coding languages. 

Authorized site administrators for Land and Camps can add properties, pages, images and videos to their website. The ACS Edge CMS is designed to be easy to use; whether you're not that tech savvy or you're a computer wiz, the ACS Edge CMS makes website updates secure, easy and efficient.

Make your website update process easier and faster. To upgrade your website with The ACS Edge CMS...

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