Zerodraft is a home energy improvement company with three locations across New York State. Zerodraft does work for residential and commercial buildings. Because of this, Zerodraft’s site needed separate messaging for their residential and commercial services. In addition to one site appealing to two markets, Zerodraft needed web pages for organizations whose members could receive member-only benefits. Zerodraft also needed to be able to easily update their site’s content and promotions.
The Zerodraft website features a section for residential clients and another section for commercial clients. The residential and commercial sections include products, services and marketing that’s unique for each sections’ audience. ACS Web Design & SEO also built web pages for each organization that Zerodraft offers member-only benefits to, including a unique form that’s pivotal to the process of receiving membership benefits. Zerodraft’s site was built with a custom content management system (CMS), allowing Zerodraft to seamlessly update their content and promotions.