Credit Union Website Design

Buffalo Service Credit Union (2019)

Buffalo Service Credit Union partnered with ACS Web Design and SEO to upgrade the look and feel of their credit union website design, while also aiming to maximize the effectiveness of their website in generating leads for new credit union members and loan applicants. 

Buffalo Service Credit Union also partnered with ACS Web Design and SEO to make their website ADA compliant. 

ACS Web Design and SEO delivered the results that Buffalo Service Credit Union was looking for. The upgraded Buffalo Service Credit Union website is structured to be ADA compliant and includes an SEO site structure, SEO content optimizations, secure integration with third party online banking, a responsive website design and a content management system (CMS) that makes website edits simple, quick and secure. 

Credit Union ADA Website Design

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Federal regulations require businesses to make their websites equally accessible for individuals with disabilities as a website is for individuals without disabilities. Much like how the Americans with Disabilities Act (ADA) requires a business to make their physical location accessible for disabled individuals via wheelchair ramps and/or elevators, the ADA has been updated to include an organization's website and/or app. 

Organizations are facing potentially costly lawsuits for failing to make their website accessible for individuals with disabilities. The Central New York Business Journal has described ADA website compliance lawsuits as "arguably the fastest growing type of litigation." 

Recognizing this, Buffalo Service Credit Union partnered with ACS to make their website ADA compliant. 

In order for a website to be ADA compliant, the website must be designed and structured in a way that's conducive to the use of assistive technology, such as screen readers for people who are blind. There are specific technical requirements that must be fulfilled in order for a website to be ADA compliant. The ACS team of web designers, web developers and usability specialists leveraged their knowledge of these accessibility requirements to create a website that is made to fulfill specific accessibility features. 

Before making the website live to the internet, ACS tested the Buffalo Service Credit Union website design to ensure that all ADA website accessibility requirements were fulfilled. After the website was made public, ACS provided documentation to Buffalo Service Credit Union that can be used as proof to regulators that our client performed their due diligence to comply with ADA website accessibility regulations. 

If your website isn't made to be ADA compliant, you could be sued at any moment. Get on the right side of the law. 

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Credit Union Website Design Made for Lead Generation Growth

Making the Buffalo Service Credit Union website more effective in generating leads for new members and loan applicants was a primary motivator for our client's credit union website design upgrade. 

The ACS team of usability experts, marketing specialists and web designers used their years of experience to create a custom credit union website design that uses best practices for effectively funneling people to purchasing decisions. 

With the addition of prominent Calls-to-Action (CTAs) and a website design and site structure that's conducive to an intuitive user experience, the upgraded Buffalo Service Credit Union website design is made for lead generation growth.

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Credit Union Website Design with an SEO Site Structure

The ACS team of Search Engine Optimization (SEO) analysts and copywriters integrated an SEO site structure throughout the upgraded Buffalo Service Credit Union website. 

Leveraging our team's years of experience in the credit union and banking industry, a thorough understanding of our client's services and growth opportunities, professional keyword research methodologies and knowledge of what makes a site achieve 1st place and 1st page positions on Google, the BSCU website is made for growth.

89% of consumers use search engines for purchase decisions, according to an industry study. 

An SEO site structure is essential in order to be among potentials' first choices when they're searching for what you offer.

To learn more about how ACS Web Design and SEO can help your business get found by people who are looking to buy what you sell...

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Custom Buffalo, NY Credit Union Website Design with SEO Content

ACS SEO copywriters also added content optimizations to the upgraded Buffalo Service Credit Union website. These content optimizations empower Buffalo Service Credit Union to achieve valuable positions on search engines for keywords that are most likely to be searched by our client's potential members or loan applicants. 

SEO content is not just repeating relevant keywords. There is an art and science to SEO content optimizations. The SEO copywriters at ACS have proven that they've mastered SEO content optimizations, producing a record of results for our clients that empowers business growth. 

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Credit Union Website Design with Integration of Secure Online Banking

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The upgraded Buffalo Service Credit Union website design needed to integrate our client's existing online banking platform.

ACS successfully integrated Buffalo Service Credit Union's third party online banking in a way that prioritizes essential cyber security as well as convenience for credit union members.

Buffalo Service Credit Union's online banking login portal is prominently featured on the upgraded credit union website design. Using web design and usability best practices, returning members can quickly and easily access their account online. 

For secure integration of your online banking login portal...

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Custom Credit Union Website Design Made for All Devices

The upgraded Buffalo Service Credit Union website design is made with a responsive website design. This means that the website is made to look and function equally well on all devices, such as phones and tablets as well as desktops and laptops. 

More than half (60%) of all online activity now comes from mobile devices. This means that if your site isn't made to look and work equally well on all devices, then you're at a competitive disadvantage.

Websites that aren't made with a responsive website design can provide a frustrating first impression, resulting in lost business. For example, if a site isn't made to look and work on all devices, someone who goes to a website from their phone may have difficulties reading a website, and they may end up clicking things that they didn't intend to click.

More often than not, this pushes potentials to take their business elsewhere. This is evidenced by a Google study, which found that 61% of people say they leave and go to another site if they can't find what they're looking for right away on a site on their mobile device. That same study by Google found that 67% of people are more likely to buy a product or use a service if a site is mobile-friendly.

If your site isn't made for all devices, you may also have fewer opportunities to attract new business. Google prioritizes websites that are mobile friendly when people are searching from a mobile device. So if your site isn't made for all devices, people are less likely to find your business when they're searching for what you offer. The fact that 70% of all Google searches now come from mobile devices further highlights the importance of having your website made with a custom, responsive website design. 

Every website that ACS Web Design and SEO makes is custom and built with a responsive website design. 

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Secure, Simplified Website Updates with The ACS Edge Content Management System

Too often, a business needs to make updates to their website but the editing process is too complex or takes what seems like forever to get the updates live to the site. 

ACS Web Design and SEO offers an easier, faster way for businesses to make updates to their website. 

With The ACS Edge Content Management System (CMS), site administrators don't need to know computer coding languages (like HTML or CSS) to publish edits on their website. 

With the ACS Edge CMS, gone are the days of sending what should be a quick update to your website team and waiting days or weeks to get the change made. 

The ACS Edge CMS is made with simplicity and security in mind. Authorized site administrators can:

  • Add, edit or remove text from any part of their website
  • Add or remove images or videos to their website
  • Create new pages or remove outdated pages
  • and more

With the ACS Edge CMS, you can quickly and easily make changes to your website, saving time and avoiding frustration.

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