Current News
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Google's Search Engine Update Affects Small Businesses
On July 24, Google released Pigeon, which affects local search engine results. With 4 out of 5 consumers using local search, it’s near impossible to have success and ignore local search engine optimization (SEO). What is Google Pigeon? Pigeon is an update to the way Google determines what local businesses show up on the first page in search. Pigeon’s greatest impact has been on local packs and Google Carousel. What is a Google local pack? The local packs are a small list that’s produced …
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32 Must-See Celebrity Ice Bucket Challenge Videos
ALS ICE BUCKET CHALLENGE BY CELEBRITY The ALS Ice Bucket challenge, which raises awareness and funds for ALS research, has gone viral. Coinciding with its popularity are celebrity attempts at the ice bucket challenge. Considering ACS's recent post about the Ice Bucket Challenge's effectiveness as an internet marketing campaign, it's only right to show the best celebrity ice bucket challenge videos. 32. Kristen Stewart and Some Celebrities I Don't Know Do Ice Bucket Challenge This kinda looks …
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How Internet Marketing Can Make Millions: The Ice Bucket Challenge
There are two kinds of people on social media: one kind is skeptical, acting as slacktivism whistleblowers, and the other dumps buckets full of ice water on themselves. No matter which side you agree with, the ice bucket challenge is an undeniable testament to how effective internet marketing can be.…
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What is Responsive Design and Why It Matters to Your Business
Responsive design is necessary for a successful business’s online presence. If your business website wasn’t made with a responsive design, then you may already be losing potential customers. What is Responsive Design? Responsive design is a certain way to build a website. When a web page is built with a responsive design, the web page is made to work equally well on any device, like a phone, tablet or computer. For example, normally, a site designed specifically for use on a laptop or deskto…
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New Google Panda 4.0 Can Kill A Business. Here's How to Protect Yours.
Google Panda is like a psychotic cicada, rarely making news cycles, but serial killing when it reemerges…and your business could be next. On May 20, Google released Panda 4.0, which filters websites based on content quality. Or, Google Panda could bring your business great success. What is Google Panda, and how can it decide your business’s fate? Google Panda was released on February 23, 2011, and has had several updates since. Google Panda is part of Google’s indexing technology that resul…