eCommerce Web Design

Tracey Packaging, Inc. (2015)

The Project:

Tracey Packaging is a Syracuse, NY women owned business that sells industrial marking and packaging supplies. After Tracey Packaging had their website and internet marketing developed by another vendor with unsatisfactory results, Tracey Packaging partnered with ACS, Inc. Web Design & SEO to redesign the Tracey Packaging website. The previous Tracey Packaging website lacked site structure, and it wasn’t clear that the site was an online store.

The Solution:

ACS, Inc. Web Design & SEO provided a secure eCommerce solution that features a design and site structure that’s optimized to generate sales. Through thorough analysis and keyword research, our SEO professionals developed information architecture that made it easy for people to find Tracey Packaging’s products through search engines. ACS, Inc. Web Design & SEO successfully integrated Tracey Packaging’s hundreds of products in to a user-friendly, results-driven online store. The site is also made to allow site administrators to securely and quickly add, edit or remove products and check inventory.

Responsive Website Design

With 30% of all online sales in the U.S. coming from mobile devices, online stores are missing significant opportunities to generate sales if their eCommerce site isn’t mobile friendly. According to a study by Google, 67% of people are more likely to make a purchase when a company has a mobile-friendly site.

To start selling online to your full potential with a mobile-friendly eCommerce website design, let’s talk.

eCommerce Website Design

The new Tracey Packaging website features secure payment processing and an intuitive back-end to allow site administrators to add, edit and remove products. In addition to being able to easily manage site content, the eCommerce website design solution we provided to Tracey Packaging features an SEO friendly site structure and design that are both optimized to generate sales.

For over 17 years, ACS, Inc. Web Design & SEO have provided secure, user-friendly digital solutions for over 200 satisfied clients. If you’re looking for an experienced eCommerce website design company near Syracuse, NY, contact us.

Advanced SEO Integration

Our SEO gurus provided the new Tracey Packaging site with a site structure that utilizes SEO best practices. The site has keyword focused information architecture, empowering Tracey Packaging to achieve valuable positioning on search engines for relevant keywords. Our SEO analysts and copywriters integrated a sitewide solution that efficiently and effectively integrated optimized headings, meta data and other relevant SEO signals.

Content Management System

The new Tracey Packaging ecommerce website design is integrated with a fully featured back end that securely and intuitively allows site administrators to edit site content and manage inventory. Site administrators can add, edit or remove products while using an interface that's easy to use for anyone familiar with basic posting on the web. The content management solution provided to Tracey Packaging also simplifies and centralizes inventory management.