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Unlocking Digital Potential: A Business Owner's Guide to Search Engine Optimization (SEO)
What is Search Engine Optimization and why does it matter? Credibility, Cost-Effective Marketing, and Website Visibility are all parts of SEO. Key components of SEO include: Keywords, Quality Content, Technical Optimization, and Backlinks. SEO is an ongoing process that takes hard work and time.…
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Understanding Your Digital Foundations: A Guide to Domain Names and DNS Records
In today's digital world, two essential components lay the groundwork for your online presence: domain names and Domain Name System (DNS) records. For business owners seeking to establish or enhance their online visibility, a clear understanding of these foundational elements is crucial. This article aims to demystify these concepts, explaining what they are and why they matter to your business.…
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Demystifying Digital Jargon: What Does ‘Organic’ Mean in Organic Search Results?
By John Wilson, an industry expert with nearly 23 years of experience in web design and SEO In the vast landscape of online marketing and search engine optimization (SEO), the term “organic” is frequently used but often misunderstood. As a seasoned professional in this field, I’ve seen how vital organic search results are to a business’s online success. In this article, I will dissect what the word “organic” means in the context of search engine results and why it should matter to you as a bu…