Imagine if your office ran on technology from the '90s. Everybody's working on the classic Macs with dial up Internet, your office phones don't work without John in accounting getting off the web and interrupting his work, and the whole office's computers take forever to load.
That situation is not far off from what it's like to have your business' website running on technology from the '90s, too. In 2017 and beyond, it's challenging to conduct business and attract new customers when an organization's website is so outdated. Today, more often than not, a business' website is the first impression potential customers or clients get about a company. A dated website not only is aesthetically unwelcoming, but many web users may perceive an older website as not secure, making them much more reluctant to provide their contact information to express interest in a company's products or services.
The above scenario is similar to the problem Gouverneur Savings & Loan Association aimed to address when partnering with ACS Web Design & SEO for their banking website redesign. Gouverneur Savings & Loan Association had a very old website, creating a difficult online experience for both customers and site administrators. Prior to the launch of their new website, Gouverneur Savings & Loan Association's banking website design made it very hard to manage site content. The old Gouverneur Savings & Loan Association website also created challenges for their current and potential members, as the website had issues loading pages at times, and the old design made it very hard to read and find the information that people were looking for.
With their new banking website design by ACS, Gouverneur Savings & Loan Association has increased its online visibility, modernized its website design, and improved its ability to generate more leads online.
A Responsive Website Design Made For Today
With over 60% of all web traffic now coming from mobile devices, Gouverneur Savings & Loan Association's old website wasn't meeting the expectations of today's consumer. Websites that aren't made to look and work right on all devices can create a frustrating experience for existing and potential customers. A website that isn't made to meet today's mobile-minded expectations can cause lost leads. This is evidenced by a Google study that found that 61% of people who go online from mobile devices will move on to a competitor's site if they can't quickly and easily find what they're looking for.
Gouverneur Savings & Loan Association's new banking website design is made to look and function flawlessly on all devices, including smart phones and tablets as well as desktops and laptops. In addition to a mobile-friendly look and feel, the new Gouverneur Savings & Loan Association website features a modern web design that's attractive and makes it easy for current and potential members to find what they want.
If your professional website isn't made with a responsive web design, you're at a competitive disadvantage. For discuss your options for a custom responsive website design...
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