Google AdWords is Google’s primary advertising platform. Our Google AdWords Certified professionals can create paid search campaigns and a variety of video and display campaigns that are made to achieve your unique objectives.
PPC Management
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Pay-Per-Click Ad Management Tips
A well-managed pay-per-click (PPC) campaign will help your ad attract clicks, and potential clients. Some things are really great if done right, or really awful if done wrong—breakfast sandwiches, Tim Burton movies, or —most importantly— your pay-per-click (PPC) campaign. Here are five tips to improving your PPC. 1. Use negative keywords Negative keywords refers to when you want to omit a keyword from triggering your PPC ad to display. For example, if you sell men’s dress shoes but not men’…
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Google AdWords/AdSense is offering in video ads. Text and image ads show in the video player or on the bottom 20% of the video. We’re all familiar with this concept. Watch the USA channel and you see “Monk” straightening the logo as “House” is explaining why everyone else is an idiot. BMW’s Logo flashes across the bottom of the movie your husband saw in the guide before you could scroll down; And unless the Ad is right on top of the subtitles of “Crouching Tiger Hidden Dragon” we don’t even not…
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