The Project:

Fat Nancy's had an existing website with a popular river report feature but lacked a functioning eCommerce option. They have a very loyal and active customer base that reads their blog and checks in on the river report, opening up their website to online sales was identified as a priority for their development.

The Solution:

We created a custom theme for the Shopify eCommerce system and created a fully responsive experience that made their information and products available to their customers no matter where they might be. We created a beautiful experience that really captures the charm of their region and showcased their great selection of products. The improved River report is still accessible just as it always was to returning visitors who get pleasantly surprised by all the upgrades to the site.


Responsive Website Design

It is projected that over 5 billion people will use mobile phones by 2017. Currently, over 60% of all mobile phone owners in the US use a smartphone. Over 30% of all traffic to eCommerce stores comes from mobile users. Mobile optimized sites are proven to generate nearly twice the average traffic per user compared to traditional websites. Responsive Website design is now a requirement for conducting serious business on the web.

Visit the new fatnancystackle.com

responsive design example for ecommerce website
product checkout for ecommerce website

E-Commerce

Designing a great experience for users in an eCommerce environments is one of our specialties. We have been creating secure eCommerce solutions for over a decade. Our eCommerce toolset includes multiple frameworks and a partnership with leading eCommerce provider, Shopify. We can configure and develop an eCommerce solution that adapts to your business practices and improves your efficiency. Learn more about our eCommerce Solutions